As Kiwi growers embrace change with greater enthusiasm it’s safe to say “the way things have always been done” ethos is now a thing of the past. With an approach that’s equal parts common sense and uncommon innovation, they are now securing, sending, and selling their produce with a future-forward mindset.
In the world of onions and potatoes, where tradition often reigns supreme, we have noticed a real appetite for change recently.
Backed by our focus on research and development, this demand has allowed us to introduce and implement efficiencies that are now transforming the way produce is packaged and presented. As a result they’re celebrating important gains in packing efficiency, range adaptability, and packaging durability.
Here are four new approaches that have helped the onion and potato industry send their best product forward:
1. Bigger (and smaller) is better: An expanded size range for onion bags.
At Smart Pack we recognised the traditional limitations of onion bag sizes, and so got to developing further options to cater to the industry’s diverse needs. Whether it’s petite shallots or hefty onions, we can provide the perfect bag size to suit what’s needed.
2. Starting at the bottom (now we’re here): Block-Bottom potato bags.
The pioneering design of the new potato bags facilitate better stacking, enhanced in-store display, and increased space for brand messaging. With these block-bottom potato bags, products stand tall and proud, commanding attention on the shelves.
3. There’s something in the air: Introduction of Leno Bags for potatoes.
Responding to regional preferences, we’ve introduced a novel packaging solution tailored to local markets. Our Leno bags combine functionality with style, offering a unique packaging solution that has resonated with target audiences. This novel packaging solution has been a winner with our customers, the lightweight yet sturdy mesh fabric, reducing the overall weight and ensuring exporters can ship more bags per container.
4. In the eye of the bag-holder: Tailored design and marketing support.
Thanks to the collaborative support of our in-house design team, Kiwi growers are enjoying the ease with which packaging design can align and advance their brand identity. Whether it’s a rustic, artisanal look or a sleek, modern aesthetic, we can create packaging that reflects your brand values and resonates with your audience.
If you’d like to know more about how Smart Pack’s onion and potato packaging innovation can help you, get in touch with our team today.